How-to
How to Make Your Website Work on a Phone, Not Just Shrink to Fit
A mobile-friendly website is designed for the phone first. Here is a one-week audit any Triangle business owner can run on their own site.
7 min readThe Den
Straight answers about websites, search and shipping software, from a Raleigh studio that writes down what it learns on real jobs.
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Local SEO8 min read
How to Set Up a Google Business Profile for a Restaurant
A Triangle restaurant owner's guide to the Google Business Profile fields that fill tables: categories, hours, menu link, photos and consistency.
How-to7 min read
How to Photograph Your Work for Your Website
A practical guide for Triangle painters, florists, restaurants and studios: what to shoot, how to shoot it on a phone, and how to keep pages fast.
Industry guides6 min read
What a Professional Services Website Needs to Look Credible Before Anyone Calls
When you sell expertise, your site is the evidence. Here is what a professional services website needs to look credible before anyone picks up the phone.
AI search
Should You Put Prices on Your Website to Get Recommended by AI Search?
AI assistants answer cost questions with whatever they can find. Here is why starting-at pricing on your site gives them something true to quote.
7 min read
Local SEO6 min read
Local SEO for a Raleigh Restaurant: Get Found by Hungry People Nearby
Hungry people nearby decide in seconds. Here is how local SEO for restaurants in Raleigh, NC puts your menu, hours and address in front of them first.
How-to7 min read
Is Your Website Easy to Use on a Phone? A Mobile Check for Local Businesses
Run a short test on your own phone: one-tap calls, hours in seconds, a form you can finish one-handed, and a page that loads on real data.
Local SEO7 min read
How to Add Your Business to Apple Maps and Bing Places
Apple Maps and Bing Places feed the phones your customers use. Here is how a Triangle owner claims, verifies and checks each listing.
Industry guides7 min read
What a Wedding Venue Website Needs to Turn Browsers Into Tour Requests
A wedding venue site has to sell the place first, then give couples their own path to a tour request. Here is what to build, and in what order.
Local SEO6 min read
How to Get Your Google Business Profile Verified (and What to Do When It Stalls)
Learn how to verify your Google Business Profile, which methods Google offers, why attempts stall, and how service-area businesses should handle it.
Pricing & comparisons6 min read
One-Page vs. Multi-Page Website: Which Is Right for a Small Business?
One page website vs multi page website for small business: what each costs in effort, what each does for local search, and how to choose.
AI search7 min read
How to Check What ChatGPT Says About Your Business (and Fix What's Wrong)
A repeatable audit for Triangle business owners: the prompts to run, how to record answers, and where wrong hours and services come from.